Bella Pizza cut app commissions 34% in a single quarter
“We were bleeding money to the delivery apps. Direct ordering paid for itself in a month — now most of our week is commission-free.”
Marco Rossi · Owner, Bella Pizza
34%
less lost to app fees
Bella Pizza did big delivery volume, but 30% of every order vanished into marketplace commissions and the guest data never came back. Growth felt like running to stand still.
They launched commission-free online ordering and their own app, put a QR menu on every table, and used marketing automation to pull regulars back to direct channels.
What changed for Bella Pizza
34%
lower fees in one quarter
2.1x
more repeat orders
Days
to go live
Products Bella Pizza uses
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